Hello. We are Team Überground.

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We think it is time to collaborate more. And have less structures and other stuff nobody needs really.

We are a group of grown up and experienced creatives from all over the world that share the same vision of founding a multidisciplinary collective spanning across all these cool creative domains out there and to work for and with people we like.

We work as a flexible, fast superkraft on high class communication-projects and offer not only the concept but the whole enchilada
(aka. execution/production).

This is why we have teamed up with some of the best production companies of the world.

We believe that the time has come to overcome the old (expensive) structures advertising industry has to offer.
Come with us and jümp über the boundaries of the year 2019.

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Sometimes we just work for fun on projects we love. Join us!

We work holistic on every beloved project.

We always try to find the best way with the most production value ever.

We deliver strategies, concepts, ideas, stories, campaigns and designs for brands, products and people. 

We don't work with assholes (sry nt sry).
 

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This is an overview over the people of Team Überground. Please learn more about everyone in the team-section of this site.

Meet the most wanting and dangerous production & doit companies out there. All of them handipicked. And best of all: good friends of Überground. What else makes us all happy? Let's think ... Oy yes: we don't pitch. We work on projects together from the very beginnig. So we don't loose time and (your) money.

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You think, you could be a buddy? Fantastic! We have an email address.

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We all worked for a lot of clients. From automotive over sports over FMCG over startups over online-brands to all kinds of brands. Now we're looking forward to meet you!

#2019 #awards #team #upcoming

We are always in for some awards but this year did not run well for us. This is why we concentrate on working hard for some beloved clients such as LIDL and some new one such as *Sheeeesh CAN’T TELL*. There will be a lot of films and 360° campaigns coming up in the second half of the year. So stay tuned.
We are also growing and we a re always searching for great minded people or funny. So come by and tell us some jokes! You know, where to find us.

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#2018 #NEWSTUFF #COMINGUPSOON #STAYTUNED

OMFG. This year is almost over. We won some more awards. We worked on a huge XMAS campaign. We can’t wait for the airing. We are also working on a microhuge project for a new client. We need some weekends. We accelerate. Don’t call us, we call you for more information.

#2018 #So many news not enougH Zeit! #Arbeiten #awards #diesdas #cannes

We've been so busy, that we missed Cannes this year. We worked so hard, that we forgot to post. You'll find much new work in the "Work" section of this website. We also won some nails at the ADC, some Klappen and some other nice Awards. Right now we are working on some real cool project. We'll keep you posted. 

#2017 #Jahresende #Arbeiten #Rankings #wuv #Horizont

Wir beenden dieses Jahr auf Platz 15 des Horizont Rankings und auf Platz 17 des WuV Rankings. Deshalb empfehlen wir sehr die Lektüre der Horizont.

#2017 #Juli #Arbeiten #DANKEMILLION #TIPP24

Alles neu, alles toll: wir haben eine #DANKEMILLION erfunden und eine Kampagne ausgedacht und produziert auf die wir sehr stolz sind. Hier findet ihr die Presse und in dieser Sektion unserer Website: http://www.überground.com/wedogreatthings/ findet ihr das, was richtig Spaß macht.

#2017 #MAY #AWARDS #SANTACLARA #ADC #PIAF #SPOTLIGHT 

Nu ist auch mal gut. Noch ein paar Awards und Nägel für unsere Lidl #SANTACLARA Kampagne. Juchee. 

Symbolbild inklusive wegen Wetters zu einem Haufen gestapelter Sommerliegen.

#2017 #April #AWARDS #SANTACLARA #DDA #BRONZE #BRONZE #GOLD

Hui! Wir kopieren mal eben die Pressemitteilung und freuen uns in der gesparten Zeit einen kleinen Vogel!

#SANTACLARA CHRISTMAS FILM mit Gold in der Kategorie Cross-Digital Campaign prämiert 

Berlin, 28. April 2017 – Gold für Lidl und die Agentur Überground GmbH: Die gemeinsam entwickelte Kampagne „#SANTACLARA CHRISTMAS FILM“ wurde gestern mit dem Deutschen Digital Award ausgezeichnet. Der Preis wurde zum dritten Mal in Folge im Rahmen einer Gala vom Bundesverband Digitale Wirtschaft (BVDW) e.V. in Berlin verliehen. Der Deutsche Digital Award zeichnet kreative Spitzenleistungen der Digitalbranche in ihrer gesamten Bandbreite aus.  

Lidl und Überground gehören zu den fünf Goldgewinnern des Abends und setzten sich in ihrer Kategorie gegen 16 andere Einreichungen durch. Die Siegerkampagne „#SANTACLARA CHRISTMAS FILM“ überzeugte die Fachjury vor allem mit transmedialen Storytelling: „Die Lidl-Kampagne sticht hervor, weil sie alle digitalen Plattformen nutzt, um die Facetten der Storyline zu erweitern und dabei der Zielgruppe treu bleibt. Die Kampagne zeigt, wie durch digitale Cross-Channel-Inszenierung transmediales Storytelling entsteht.“

In 29 Kategorien wurden insgesamt 49 Projekte mit dem Deutschen Digital Award ausgezeichnet (5x Gold, 14x Silber, 30x Bronze). Im März hatte die mit 27 namhaften Digitalexperten besetzte Fachjury die Beiträge beurteilt und aus insgesamt 529 Einreichungen 72 für die Shortlist nominiert. Alle Medaillen-Gewinner­ sammeln wertvolle Kreativpunkte für das Digitale Kreativranking, das der BVDW gemeinsam mit den Medienpartnern HORIZONT, Werben & Verkaufen veröffentlicht.

#2017 #March #Awards #DIEKLAPPE #BRONZE #santaclara

Hui. We've won: a Klappe in Bronze for our #SANTACLARA campaign for LIDL. And we have to say: we love this. And because the pardy was hardy no more pics, only this one:

#2017 #february #ROOKIEAGENCY #ADCGERMANY #contentizzle

We made a small filmo, that says everything about us. And about that amazing first year.

#2017 #JANUARY #AWARDS #DAREGREATLY #ROOKIEAGENCY #ADCGERMANY

S A Y W H A T ! We are Rookie Agency of the year thanx to ADC Germany. Lookilook here: 

HORIZONT
HEALTHCARE MARKETING
W&V

Very proud and thankful. This was not a test. It was a collaboration!

#2016 #December #LIDL #SANTACLARA

We feel the music and the love and xmas all over the year. Thank you LIDL, thank you Santa Clara.
We made something pretty _____________ <- (insert something big there).
Since you all know the campaign #SANTACLARA you will also find it all around the internet. 

One love to the whole crew. You know, who you are.

 

#2016 #October #Freeletics #BMW #Remix

So f***in funny to be copied like this. Thank you BMW – it was an honor for us.

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#2016 #MAY #SILVER #BRONZE #BRONZE #ADCGERMANY

Bumm. A little bit too late – but still very happy to announce the winning of three (THREE!) (3!) nails at ADC Germany. Ain't that shit?

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#2016 #February #DWP #BESTOFMUSIC

Hell Yes! We won best of Sound and Music together with Nikolai von Sallwitz Sound Architecture and Opossum Platypus and 27 Kilometer Entertainment at Deutscher Werbefilmpreis with our Freeletics Campaign (you'll find in the work section of this site). We are very happy about this. 

See it here

Thank you all for crossing fingers!

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